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Axel Springer Tour: A look behind the scenes

With the Media Executive Pass for the IFRA Expo you can participate in an exclusive tour: to the Axel Springer newsroom of “Die Welt” group with its strong digital focus. This will give you an insight into one of Europe's largest publishing houses.

The working environment of the editorial department in the newsroom of the “Die Welt” group is impressing: In the former events room of the Ullstein hall at the headquarters of the Axel Springer Corporation in Berlin the colleagues of all sections and all the group's titles work together in one room.

The newsroom of the “Die Welt” group: the permanent editorial conference

The some 120 editorial personnel moved into the new building in 2013 and made it the heart of the “Die Welt” editorial department. It is there that the editors create journalistic contents – under the leadership of the chief editor and in close cooperation with the specialised desks as well as the staff from the video, photo, information graphics and social media team.

Soundproof walls ensure that it does not get too loud in this lively room. The personnel also have the possibility to use separate conference rooms. Communication in the newsroom is quick and direct. This saves times that the journalists can use to plan and edit their reporting.

The “three speed” news

In accordance with the “Online-to-Print” principle, the focus of the editorial work is on the digital products. Time priority is given to the production of the online version of the German daily newspaper “Die Welt” and the mobile offerings, seven days a week, 24 hours a day. The best contents appear in the printed news media, such as the daily newspapers “Die Welt”, “Die Welt Kompakt” and “Die Welt Aktuell”. In addition, once weekly there is the production of “Welt am Sonntag” and “Welt am Sonntag Kompakt”.

At present Axel Springer is constructing a new building in the immediate vicinity of the existing publishing house buildings on the site between Axel-Springer-, Schützen-, Zimmer- and Jerusalemer Street. The thirteen-storey office building for the digital working environment, featuring a spectacular design of the Dutch architect Rem Koolhaas, offers space for 3500 workplaces. Thus the adaptation of the working environment to the corporation's increasing drive towards digitisation continues apace.


Come and take an inside look at the Axel Springer empire:
Join like-minded colleagues on Monday, 8 October 2018, 11 am to 1 pm.

Your tour guide is Thomas Exner, since 2016 Managing Editor of WeltN24. Together with Olaf Gersemann, 51-years-old Exner manages the “Business, Finances and Property” section and is Deputy Chief Editor of the German daily newspaper "Die Welt". He joined “Die Welt” as Business Editor already in 1993. At that time he was responsible for developing the financial content. 

Registration is possible via the booking of a "Media Executive Pass".

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