IFRA News Update – Learn more about the industry and the Expo
Axel Springer Brand Studio, Berlin
Juliane Sydow heads up Axel Springer’s digital content marketing and native advertising unit “Axel Springer Brand Studio”. At the studio, native journalists, video producers, digital strategists and social media experts translate brand goals into tailored storytelling and content-centric 360-degree-marketing-campaigns with maximum impact. Previously at Axel Springer, Juliane was responsible for the digital product management of special interest verticals at BILD Digital (e.g. STYLEBOOK, TRAVELBOOK & FITBOOK).