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8 – 9 October 2019, Messe Berlin, Hall 21 Berlin Publishing Days on 7 & 10 October
  • Sebastian Glock

    Sebastian Glock

    Vice President Product Marketing

    e-Spirit AG

Content Intelligence - how AI is revolutionizing Marketing Management

AI is everywhere and its triumph has only just begun. No doubt: AI will have a massive impact on all industries and shatter the job market. Hype predictions run from simply amusing to downright apocalyptic. The good news: Marketers already have access to powerful AI-driven tools to make their jobs easier, increase their output and help them differentiate.
Topic: Content Services & Content Marketing
Learning objectives: This presentation will explore the implications of Artificial Intelligence for Digital Marketing, show successful strategies to introduce AI-tools and demonstrate AI-best-practices in Digital Experience Management.

Sebastian Glock

Sebastian has +15 years of experience in digital strategy with medium and large organizations in Europe and NA and runs Product Marketing for e-Spirit's FirstSpirit DXP.

 

Sebastian Glock

Vice President Product Marketing

e-Spirit AG

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IFRA News Update

IFRA News Update: Learn more about the industry and the Expo

 

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