Rework is the perfect book for those who dream of starting their own business not by a hackneyed plan, but by following their own individual strategy. From it, you’ll learn how a business plan can hurt, how you can easily do without outside investors, and why it’s better to ignore the competition. You need less than you think to start your own business. No offices, endless meetings, or paperwork!

About how to start your own business. If you want – in parallel with your main job. And how to improve your existing business, or rather – your views on it. So you can have all the freedom you’ve ever had.

About what the optimal size of the company is, why it should grow, what and how you should really plan and whether you should learn from your mistakes. And about many other familiar and unexpected things.

The book is written by practitioners. Jason Fryde and David Heinemeier Hensson are highly successful Internet entrepreneurs who founded the legendary 37signals. A company of 14 employees whose products are used by over three million people worldwide!

Read in one breath. Clears all doubts on the distant approaches. It’s inspiring. Confusing. Takes you out of your comfort zone. And gives a useful practical base.

You had no idea business could be like that.

“Scratch the surface and you find that the inhabitants of the ‘real world’ are filled with pessimism and despair. Worse, they want to drag the rest of us into their grave, too. If you are full of hope and ambition, they will try to convince you that realizing your ideas is impossible. They will tell you that you are wasting your time. Don’t believe them. Such a world may be real to them, but that doesn’t mean you have to live in it.”